, an IoT (Internet of Things) application development platform company, announced a partnership with Critical Minds Advisory, LLC, (Critical Minds) a leading enterprise technology consulting firm that offers enterprise integration and development services to a broad range of clients. Together, Critical Minds and are helping to accelerate IoT adoption in the market, bringing unique applications opportunities to the enterprise faster and easier than ever before.

“ is very efficient at handling the interactions with IoT device platforms through its many connectors and protocol bridges, and also at facilitating the implementation of the IoT data transformation and structuring processes – essentially creating the ability to develop an end-to-end IoT application,” commented Rabih Nassar, founder and CEO of “To fully take advantage of future opportunities in enterprise applications, chose to partner with Critical Minds to bring its technology to a wider audience.”
As a solutions expert in the enterprise integration market, Critical Minds will accelerate the enterprise use of any IoT data to create elegant applications, dashboards and integrations with existing enterprise systems. For example, Critical Minds provides a new, advance connector for to onboard to any IoT data to the Informatica Cloud™.

“IoT data plus enterprise applications equals business opportunity,” Nassar added.
“Thanks to the valuable information derived from IoT data, the enterprise can increase the quality and efficiency of their business processes, such as their manufacturing processes and customer service,” commented Grady R Johnston, CEO of Critical Minds Advisory. “We enable customers to improve operations overall, for example by helping to predict product demand levels for manufacturing or assess insurance risk using operational data and historical analysis. More and more IoT sensors are being deployed and are producing valuable data – everything from telematics to operational efficiency to predictive maintenance to end-of-life can be analyzed.”

For more information about or its partnership with Critical Minds, please visit

About Critical Minds Advisory, LLC
Founded in Atlanta, with hubs and partnerships in Boston, Washington DC, Raleigh, Houston, Seattle, and Madrid, Spain. Critical Minds Advisory, LLC (CMA) prides itself in its ability to add value quickly to the changing needs and demands of its clients. CMA brings a balance of practical hands-on management experience as well as consulting knowledge of industry trends and frameworks. The mission of Critical Minds Advisory is to provide executive and technical solutions to our clients that are unmatched in the industry. Its experienced team assists clients in making the right decision or can step in to manage a project or team.

About helps enterprises seeking to develop IoT applications to reduce time-to-market and increase cost efficiency. offers a powerful IoE rapid application development environment and a zero-DevOps platform that enable the development of auto-deployed, scalable and secure micro-services. also solves interoperability issues between enterprise applications and IoT-based service providers by offering a marketplace of pre-built vertical applications and connectors to major IoT platforms and enterprise systems. As a robust, carrier-grade application engine supporting millions of enterprise users and 100+ applications, is a cloud based fully-managed service, located on-premise or at the edge.